top of page
Kristina Furlan  |  Healthcare Product Executive

Hi, I'm Kristina.

I'm a product leader, consultant, mentor, and coach. I love the art of product management and the science of artificial intelligence, especially when they're guided by the discipline of data analytics. Nothing sets my geeky heart aflutter more than an actionable insight. You have product problems and want sustainable solutions? I can help.

About Me

Entrepreneurship is in my blood. I grew up inside a family business where I learned to get my hands dirty, operate with integrity, and keep working until I'm proud. From a childhood enterprise selling birdhouses to commercializing novel healthcare technologies that change the standard of care, translating big ideas into real-world solutions has always been my jam. Most recently, I co-founded Iron Health, a VC-backed women's health company incubated at Redesign Health. As Chief Product Officer, I helped lead the company from concept through acquisition while advancing our mission to transform healthcare access and outcomes for women.

Prior to co-founding Iron Health, I served as Senior Director & Venture Leader at Philips, where I managed an internal startup that built and serviced a payer channel within the Personal Health business. Previously, as Marketing Director for Electrophysiology and Heart Rhythm Management, I led product management, marketing, and commercialization activities for VeriSight, a class III device startup housed within Philips's Image Guided Therapy business. Before joining Philips, I held product leadership roles at St. Jude Medical (now Abbott) and Physio-Control, which was acquired by Stryker during my tenure. 

With domain expertise in digital health, women’s health, and cardiology, I have two decades of experience bringing new products and services to market. I hold a M.S. and B.S. in Biomedical Engineering from Texas A&M University with postgraduate certifications in product management, behavior design, and artificial intelligence in healthcare. In addition to my professional endeavors, I am an Ironman finisher, fearless DIY-er, and impatient gardener.

Are we vibing?

I'm always excited to meet like-minded nerds. 

  • X
  • LinkedIn
bottom of page